

The suite at the Grand Hotel Principe di Piemonte in Viareggio is the result of a wonderful collaboration with the Florentine architecture firm S+S Studio directed by architects Diletta Storace and Nicola Spagni. To enrich and enhance the charm of the hotel, we created bespoke contract furniture solutions.
Case study: contract furniture for the suite of the Grand Hotel Principe di Piemonte
Suites are the heart of the experience for discerning guests, and each furnishing element must combine aesthetics, quality, and comfort. S+S Studio has taken on the project of restyling the Presidential Suite of the Grand Hotel Principe di Piemonte, in Viareggio. It chose Tosconova as its partner for the realisation of the furniture. This is a historic Art Nouveau palace, born as a home of Italian luxury and elegance.
The founders — Nicola Spagni and Diletta Storace — focused on recovering and preserving the ancient splendour. Their aim was to create a dialogue with the contemporary, to enhance the beautiful and to add details that could enhance this sumptuous palace. They adopted a gentle, almost intellectual approach to give the rooms a soul.
For the Presidential Suite, S+S Studio made a stylistic choice based on the contrast between white, black, and gold. The contrasts create a dialogue of strong accents, perceptible from the moment clients enter the suite, where they find themselves in a dark but shiny vestibule. Once through, they enter an all-white octagonal living room. In designing the room, the architects set out to create an interior that would harmonise with the historic elegance of the hotel. The result is an opulent yet cosy ambience that conveys a sense of intimacy, perfectly blending elegance and comfort through a refined combination of design, colours and fine material.
In creating the furnishings for the Presidential Suite, Tosconova listened carefully to the creative vision of S+S Studio and translated it into exclusive furniture. From finish to upholstery, every detail enhances the historic elegance of the surroundings with high-quality materials and refined design. The bespoke beds, luxury dining table set, hotel armchairs and sofas respect the aesthetic choices of the architects, helping to create a suite of timeless elegance that transcends passing fashions.



The advantages of working with Tosconova in contract furniture
Choosing Tosconova for contract furnishing in the luxury hospitality sector means having a reliable and flexible partner at every stage of the project. We work closely with architects, interior designers and hotels to offer solutions that combine exclusive design and functionality. Here are some of the key benefits:
- Customisation: it is possible to customise each piece in our collections down to the smallest detail so that it perfectly matches the style of the hotel. In addition, we produce furniture entirely on demand, designed to meet the aesthetic and functional needs of any space.
- High quality materials and ethical choices: We use only high quality materials, carefully selected to ensure durability and longevity. We are also committed to sustainability, using cruelty-free and leather-free alternatives without compromising on the elegance and quality of our products.
- Attention to detail and refined design: we choose carefully every detail, from the finishes to the fabrics, to ensure elegance and durability. Our furniture is characterised by a refined design that is able to resist passing fashions and lend a timeless luxury to rooms.
- Complete support: we offer complete support from initial design to final assembly. We follow every stage of the project with the utmost care to ensure a flawless result.
How a partnership begins
The collaboration between Tosconova and S+S Studio came about naturally, thanks to a shared vision: the search for iconic beauty that combines timeless design, quality and craftsmanship. This harmony made the work easy and smooth, so much so that the Florentine architectural studio not only relied on us for luxury contract furniture and private projects, but also chose our furniture for their own office.
If you are looking for bespoke furniture that combines iconic design, quality and craftsmanship, we are the ideal partner for your projects. We are experts in creating contract furniture for luxury hotels and bespoke solutions for exclusive spaces. Contact us to find out how we can help you create unique furniture for exceptional environments and add value to your project. Our team is ready to assist you at every stage.
S+S Studio website






